CLIENT

Vers Licht

SERVICES

Brand Exploration

Brand Concept

Logo Design

Website Design

Social Media Templates

Vers Licht is a passion project from Padmini from the Netherlands. With Vers Licht she shares her passion for yoga in radiant locations; in the middle of nature, in a church, on an old brick factory, or high on top of a rooftop. 

With Vers Licht you move with the light around you, from sunlight to moonlight, from summer light to winter light, from morning light to evening light. And with every breath you come closer to the fresh light within.

PADMINI KRUITWAGEN [FOUNDER OF VERS LICHT]

"Her style is pure, spiritual, has a natural flow to it and comes from her heart."

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In yoga, as in nature, you have to root down in order to rise up. With the logo that I have created for Vers Licht I wanted to visualise that. The logo also represents the morning and evening light, the yin and the yang. 

 

The shape of the circle also has significant meaning to Padmini, the founder of Vers Licht. In her practices she uses a lot of circular movements. • In the Vedic Philosophy growth is something that doesn't have a beginning or ending. • It also has a spiritual, sacred meaning, in the Hindu culture the temples are usually build on a circle shape, this helps to centre yourself.

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IT'S YOUR DESTINY TO BE SEEN AND HEARD

Let's create something beautiful

& meaningful together!